Last updated: November 11, 2026
Shy bladder is a private subject, and we treat what you share with us that way. This policy explains what we collect, why, who helps us run things, and the choices you have.
Who we are
This website (paruresiscure.com), The Paruresis Cure System ebook, The Paruresis Cure Program and the Paruresis Cure app are operated by Paruresis Cure LLC, a Missouri limited liability company. In this policy, “we”, “us” and “our” mean Paruresis Cure LLC. Questions about your information: info@paruresiscure.com. You can also write to us at Paruresis Cure LLC, PO Box 410146, Saint Louis, MO 63141, USA.
The short version
- We do not sell your personal information.
- What you write in the program (journal, check-ins, practice log, Self-Check answers) is used only to run the program for you. It is never sent to Google, advertisers or our email provider.
- Visitor statistics and Google ad measurement are off unless you choose “Accept” on our cookie notice. You can change your mind at any time with the “Cookie settings” link at the bottom of every page.
- We send marketing emails only if you asked for them, and every one has an unsubscribe link.
- You can delete your account and everything in it from the app, or by emailing us.
What we collect and why
When you buy from us. We collect your name, email address, billing address and, if you give it, your phone number, along with what you ordered. We use this to deliver your purchase, send your receipt and order emails, give you access to your account, handle refunds and keep the business records the law requires. Payments are processed by PayPal (including cards, Venmo and Apple Pay offered through PayPal). Your card details go straight to PayPal; we never see or store your full card number.
When you request the free preview. We collect your email address and, if you give it, your first name. We use them to send you the preview and a short series of emails with shy bladder tips and news about our products. You can unsubscribe at any time.
When you start a free Week 1 or create an account. We collect your first name, email address and a password (stored in scrambled form; we cannot read it). We send you the emails needed to run your free week: a welcome email, a reminder before it ends and a note when it ends. We add you to our tips and news emails only if you tick the box asking for them.
When you use The Paruresis Cure Program or the app. We store what you enter so the program works and your progress follows you between devices: journal entries, daily check-ins, practice log entries (such as the place, your predictions, the safety behaviors you dropped and your notes), your exposure ladder, weekly check-ins, Self-Check answers and points. We also store your time zone offset so each program day starts at your local midnight, and, if you turn on the daily reminder, the hour you chose.
If you start checking out but don’t finish. We save the email address you typed so we can send up to two reminders about your order. Each reminder has an unsubscribe link.
When you contact us. We keep your message and email address so we can reply.
Automatically. Like most websites, our hosting provider’s servers record technical details such as your IP address, browser type and the pages requested, to keep the site secure and working.
Your program entries
What you write in the program can say a lot about your health and your daily life, so we hold it to a stricter standard than the rest:
- It is stored in your account on our website’s server and is used only to show it back to you and run the program.
- It is not shared with, or sold to, anyone. It is never included in statistics or advertising tools and never sent to our email provider.
- Other members cannot see it.
- We do not read members’ entries as a matter of routine. As the operator of the site, we are technically able to access information stored on our server, and we would do so only when it is needed to fix a problem you ask us to look into, to restore your data, to keep the service secure, or if the law requires it.
- We do look at simple usage counts for each account, such as when the app was last opened, how many lessons have been finished and how many practices have been logged. We use these to see whether the program is being used and to improve it. They are counts only and never include what you wrote.
- To protect you against data loss, we keep one automatic copy of your program progress per day for the most recent seven days on which it changed. These copies are deleted along with your account.
Cookies and similar technologies
Necessary. These make the site work and are always on: cookies that keep you logged in, remember your cart and complete checkout; PayPal’s payment scripts; and Google reCAPTCHA, which protects our forms and checkout from spam and fraud. Your cookie choice itself is saved in your browser.
Optional, only if you accept. If you choose “Accept” on our cookie notice, we turn on:
- Visitor statistics: Google Analytics, and Jetpack Stats and WooCommerce Analytics (provided by Automattic), which show us which pages are visited and how the store is used.
- Ad measurement: the Google Ads tag, which tells us whether our Google ads lead to sign-ups and purchases. This includes Google’s enhanced conversions: if you sign up or buy, your email address is converted into a coded form (hashed) before it is sent to Google, and Google uses it only to match the sign-up or purchase to an ad click.
- How you found us: cookies from our store software that record the site or ad that brought you here, saved with your order if you buy.
If you choose “Decline”, none of these are loaded. Either way, we keep Google’s ad personalization setting switched off: we do not use your visit to build advertising audiences or to show you ads that follow you around the web.
You can change your choice at any time: open Cookie settings, or use the “Cookie settings” link at the bottom of any page. If your browser sends a Global Privacy Control signal, we treat it as “Decline”.
The app. The Paruresis Cure app (App Store, Google Play and paruresiscure.com/app) does not use advertising, statistics or third-party tracking.
Reminders and notifications
If you turn on reminders in the app, they are either scheduled on your own device (App Store app) or sent as push notifications through your browser’s notification service (Google Play app and web app). For push notifications, we store a notification subscription for your device so we can deliver them. You can turn reminders off at any time.
Companies that help us run things
We share information only with the service providers we need to operate, and only as much as each needs:
- Bluehost hosts our website and the data stored in your account.
- PayPal processes payments.
- MailerLite manages our email list and sends our tips and news emails.
- Automattic (Jetpack and WooCommerce) delivers images on our site and, if you accept, provides statistics.
- Google provides reCAPTCHA and web fonts and, if you accept, Analytics and Ads measurement. See How Google uses information from sites that use its services.
- Spotify and YouTube. Where we embed a podcast or video player, the player comes from that service and may set its own cookies when it loads.
We may also disclose information when we believe it is necessary to comply with the law, enforce our terms, or protect the rights, property or safety of our customers, ourselves or others. If the business is ever sold or merged, your information would pass to the new owner under the commitments in this policy.
How long we keep it
- Your account and program entries: until you delete your account or ask us to.
- Order records: for as long as we need them for tax, accounting and legal purposes.
- Email list: until you unsubscribe.
- Abandoned checkout email addresses: only for as long as needed to send the reminders described above.
Your choices and rights
- Delete your account. Use “Delete my account” on the Account tab in the app, or email info@paruresiscure.com. We complete deletion requests within 7 days. Order records we are required to keep are not deleted.
- See, correct or get a copy of your information. Email us and we will help.
- Stop marketing emails. Use the unsubscribe link in any email, or reply and ask.
- Cookies. Change your choice under Cookie settings.
Depending on where you live, you may have further legal rights, such as the right to object to or restrict certain uses of your information, or to complain to your local data protection authority. If you are in the European Economic Area, the United Kingdom or Switzerland: we use your information to provide what you asked for (our contract with you), with your consent (optional cookies and marketing emails, which you can withdraw at any time), to meet our legal obligations, and for our legitimate interest in keeping the service secure and working. We will not discriminate against you for using any of these rights.
Where your information is kept
We are based in the United States, and our website, email and payment providers store and process information there. If you use our services from another country, your information will be transferred to the United States.
Security
Our site uses encrypted connections (HTTPS), passwords are stored in scrambled form, and access to our systems is limited to the people who need it. No website can promise perfect security, but we work to protect your information and will tell you if a breach affects you, as the law requires.
Children
Our website, ebook, program and app are intended for adults. We do not knowingly collect information from anyone under 18. If you believe a child has given us information, email us and we will delete it.
Links to other sites
Our site links to other websites, such as podcast platforms and research sources. Their privacy practices are their own, and this policy does not cover them.
Changes to this policy
If we change this policy, we will post the new version on this page and update the date at the top. If a change significantly affects how we use information you have already given us, we will tell you by email or in the app.
See also our Terms.